Threads rules: API posting limits
Last verified August 13, 2026 · re-checked weekly · 1 rule
Threads has one of the clearest published API ceilings of any platform, and an endpoint that tells you exactly where you stand against it.
API cap: 250 posts per profile per 24h
API limitsEach Threads profile is limited to 250 API-published posts in a rolling 24-hour window (replies have a separate 1,000/24h quota; manual in-app posts do not count). Checkable via the threads_publishing_limit endpoint (quota_total 250, quota_duration 86400s).
What to do: Cap automated Threads publishing at 250 posts per profile per day and poll threads_publishing_limit to check remaining headroom.
Post to Threads without losing reach
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